Did you have a peaceful, happy and healthy Thanksgiving? I sure hope so. And I hope you got loads of BF/CM goodies checked off your list, too.
With some of the biggest shopping days of the year behind us, you may be surprised to know that now through December 18, there’s a major behavioral shift for consumers. Shopping gets ultra-targeted vs. the free-for-all-omg-add-it-to-cart stuff we saw last week and a bit the week before that.
(I’ll get to calls for pitches in a minute)
It’s really interesting stuff, and digging into that data makes my soul sing. It’s something I talk about and explain in-depth in my paid newsletter (as well as the typically secret affiliate insights publishers usually keep close to their chests).
And there’s good news. I’m offering free Affiliate Tribe memberships for those who refer new, active subscribers to the free newsletter. Seriously, refer a few new freebie subscribers here and you’ll get a month of paid access for no cost at all. Details below.
Stories I need pitches for:
Pitch to bryce.gruber@stjoseph.com please so I can keep track!
Today’s Parent: Amazon gifts for the whole family that ship last minute (think actual gifts, not like itch cream…). Ideally under $100, and we extra love brands that share content on social!
Today’s Parent: Ski and snowsuits for babies, toddlers and kids. Must be affiliate-ready.
Today’s Parent: Maternity coats for women, must be affiliate-ready. Win us over with good social shares, ya know?
Today’s Parent: Last-minute Hanukkah gifts on Amazon or affiliate-ready retailers. If it’s food, only pitch if it’s kosher-certified. Be good about social shares. I’ll be updating this piece on a rolling basis today/tomorrow/early next week.
FASHION Magazine: UGG lookalikes and dupes to get you through winter, must be available in both US and Canadian markets—affiliate-ready, please!
FASHION Magazine: Best-rated bodysuit shapewear styles, must be available in both the US and Canadian markets. Affiliate-ready (amazon is extra glorious for this story if poss!).
Hello!: Get ready for oodles of celeb health, home, travel and parenting requests coming your way in the next few weeks. I’ll put out formal queries in December <3
Jobs:
Inc. needs a new EIC. Salary $250-300k.
New Balance needs an entertainment marketing associate. Boston-area.
Mohonk Mountain House needs a staff PR/marketing head. On-site/hybrid in New Paltz, NY. Salary $80-90k.
New York Public Library needs a head of media relations. Salary around $190k, NYC-based, potential for hybrid.
Musings:
I shared in yesterday’s newsletter that my husband came home for Thanksgiving after several weeks in Israel. I know a lot of you were super nice and loving and sent lots of emails/texts/social media messages to check up on my family. You’re really the nicest and I appreciate you more than you know. Thank you for being wonderful. But you deserve a big hug, because you made me feel safe and warm when stuff was pretty heavy. So know that hugs are coming your way, even from behind this little screen.
You didn’t ask, but I bought these platform UGG slides on Cyber Monday (they’re still marked down to $60) and I’m very excited. I plan to get through winter in them. Sharing because it’s the best price I found for this particular style.
I’ll be hosting a webinar for Canadian publishers on December 7 (you can grab details on my LinkedIn page here) exploring all the ins and outs of commerce content from the publisher side. You’re welcome to join—I believe the association is charging $22 for tickets. I don’t run or own the Alberta Magazine Publishers Association, so please know that I don’t control the tickets, access or pricing. I’m just the face sharing oodles of info for a day!
Also, after a gazillion years of wasting my time and yours with invoicing, I opened a Calendly page for consulting. Book as you wish, we’ll never have to chase invoices again (yay for us!)… and it makes credit card processing way breezier. What a blessing.
That’s it for now. Sending you love, light and goodness. Talk soon, bubbeleh <3
Yay for virtual hugs - right back at ya!!
Hi Bryce, this may seem like a silly question but when you say “affiliate ready” what does that mean? Thank you from a #newbie 😂